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Wednesday 4 July 2018

To Everyman a Brain

To Everyman a Brain is a new book from a free thinking and innovative marketing consultant called Kenny Salami.

Salami has amassed nearly a quarter century of experiences in creating and building brands, plus he has been involved in the creating and setting up of a wide range of different innovative startup concerns.

At present he is the CEO behind Ideas House, a highly reputable marketing leadership and consulting firm. His keen abilities are also recognised by industry colleagues by his position as the Presidency of the Experiential Marketers of Nigeria (EXMAN).

With a global population that is nearing seven billion souls, Kenny Salami points out that the vast majority of young people are both honest and honest and hardworking.

But, he tells his readers,  they are more ‘doers’ than ‘thinkers’.

But this, he points out  is where the real problem lies.

This is the irony, for although vital to executing ideas, ‘doing’ alone will always remain inferior to ‘thinking’. But why is thinking always the primordial senior brother to doing?

In To Everyman a Brain Kenny Salami takes his readers on a journey of discovery uncovering the myths that surround creative thinking and introducing vital methodologies that will help each individual become a creative and innovative genius.

Can you even imagine a world without ideas? Without them, all one can imagine is a picture of ‘doers’ moving robotically from one odd task to the other, ultimately destined for a dismal cul-de-sac.

But Kenny Salami will take you on a journey of self-discovery that will make sure you, your family or your enterprise, your community or even your country will be able to enjoy a much better path.

The book is published by Matador at £15.50.

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